Dusty Chalk Posted November 17, 2012 Report Share Posted November 17, 2012 That said, hostess outlived it's market. People are more particular about what they eat today than in years past, so any value in their brand is only going to go down. And I can't imagine repurposing the hostess brand for healthy alternatives. Maybe someone will buy their intellectual property, and then sell their products in a smaller scale, so they have a chance at success.QFT. Realistic market expectations is undervalued. Everything today is "growth growth growth" -- it doesn't always have to be about growth, sometimes just making ends meet is good enough (especially with a not-for-profit, for example). Oh, and yeah, in the interest of full disclosure, I think I've had maybe one twinkie in the past two decades. I won't miss them. I don't avoid them, but I don't seek them out neither. Quote Link to comment Share on other sites More sharing options...
jwzhan Posted November 17, 2012 Report Share Posted November 17, 2012 Had my first twinkies two months ago. damn those things are SWEET. can't imagine myself wanting to buy another ever.. I also heard over NPR that apparently there is a run on the Hostess products (namely twinkies and its chocolate conterpart) nationwide... Quote Link to comment Share on other sites More sharing options...
grawk Posted November 17, 2012 Report Share Posted November 17, 2012 Walmart was completely sold out here (my kids wanted to try em, because of the news). They got the little debbie equivalent instead, and proclaimed them "nasty". Quote Link to comment Share on other sites More sharing options...
Salt Peanuts Posted November 17, 2012 Report Share Posted November 17, 2012 While I've my guilty pleasures (Little Debbie Nuttty Bars), I haven't had a Twinkie or any Hostess product in years and won't be missing them. Quote Link to comment Share on other sites More sharing options...
grawk Posted November 17, 2012 Report Share Posted November 17, 2012 I used to eat zingers when I worked 3rd shift. I can't say I miss them, but I did eat a ton of them. I haven't in 15+ years tho. Quote Link to comment Share on other sites More sharing options...
909 Posted November 17, 2012 Report Share Posted November 17, 2012 (edited) It's a bit upsetting reading so many people harping over fucking twinkies! What about the 18,000 people that lost their jobs because the union wouldn't compromise. Edited November 17, 2012 by 909 Quote Link to comment Share on other sites More sharing options...
grawk Posted November 17, 2012 Report Share Posted November 17, 2012 They were the union, so they lost their jobs because THEY wouldn't compromise. And the product's been around a lot longer than any of them have had their jobs. Quote Link to comment Share on other sites More sharing options...
The Monkey Posted November 17, 2012 Report Share Posted November 17, 2012 Yeah, but it's not exactly like this has been a mom & pop shop for decades. This has been some sort of private equity play for a long time now and has also changed hands more times than I've had DACs in its history. And it is in at least its 2nd BK. Maybe this business model isn't working? Regardless, it seems that brand stewardship either wasn't a priority or simply wasn't possible anymore in this environment. It would be interesting to see who picks up the brands (who's #3 in the space?). Quote Link to comment Share on other sites More sharing options...
grawk Posted November 17, 2012 Report Share Posted November 17, 2012 Sure, it's a big business that stopped changing with the market. The upshot of not adapting is dying. I think it's reasonable that they die/contract HUGELY at this point. The world doesn't need hostess at the scale it once seemed to. Quote Link to comment Share on other sites More sharing options...
skullguise Posted November 18, 2012 Author Report Share Posted November 18, 2012 Whole wheat or gluten-free Twinkies with Soy Protein Cream-like filling.....coming to an Whole Foods near you...... Quote Link to comment Share on other sites More sharing options...
HeadphoneAddict Posted November 18, 2012 Report Share Posted November 18, 2012 I would take Zingers over Twinkies any day. Quote Link to comment Share on other sites More sharing options...
morphsci Posted November 18, 2012 Report Share Posted November 18, 2012 Growing up on Twinkies and Yoohoo FTW! Quote Link to comment Share on other sites More sharing options...
blessingx Posted November 18, 2012 Report Share Posted November 18, 2012 I would take Zingers over Twinkies any day. Zingers by Dolly Madison? Same here, but guess who owns Dolly Madison? Quote Link to comment Share on other sites More sharing options...
HeadphoneAddict Posted November 18, 2012 Report Share Posted November 18, 2012 Zingers by Dolly Madison? Same here, but guess who owns Dolly Madison? OH CRAP! Quote Link to comment Share on other sites More sharing options...
swt61 Posted November 18, 2012 Report Share Posted November 18, 2012 You mean it's not Dolly? Next thing you'll tell me that Sarah Lee doesn't own Sarah Lee, or Little Debbie doesn't...You get the idea. Quote Link to comment Share on other sites More sharing options...
blessingx Posted November 21, 2012 Report Share Posted November 21, 2012 Quote Link to comment Share on other sites More sharing options...
CarlSeibert Posted November 21, 2012 Report Share Posted November 21, 2012 Without Snowballs, how will I ever drive across the ally? Quote Link to comment Share on other sites More sharing options...
Voltron Posted November 21, 2012 Report Share Posted November 21, 2012 I hear they actually cut a deal with the union and the Ho Ho flow will continue uninterrupted. Quote Link to comment Share on other sites More sharing options...
swt61 Posted November 21, 2012 Report Share Posted November 21, 2012 And Dentists across America rejoice! Quote Link to comment Share on other sites More sharing options...
aardvark baguette Posted November 21, 2012 Report Share Posted November 21, 2012 Just bought the last ho-ho in the machine just now. Score! Quote Link to comment Share on other sites More sharing options...
aerius Posted November 23, 2012 Report Share Posted November 23, 2012 The Twinkie lives on, at least here in Canada. I can't say I've seen any on display shelves recently, but I'd guess Walmart has millions of them for sale. http://www.theglobea...article5548529/ Quote Link to comment Share on other sites More sharing options...
skullguise Posted July 12, 2013 Author Report Share Posted July 12, 2013 Necro-revive, in more ways than one. http://www.cnbc.com/id/100882342 On sale starting today at Wal-Mart..... Quote Link to comment Share on other sites More sharing options...
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