Yeah, this is the slightly more expensive intel ssd
There is talk about SSDs falling in price soon, for various reasons. I know there is a new controller board in the works that is supposed to streamline costs, but it is from the same company that had a flawed board to begin with, which caused stuttering issues. I forget the exact name, something like J micron or some such.
These intel cards don't use that company, which I suppose accounts for the lavish costs.
I'm still tempted to wait for the next generation of intel ssds, since this is their first batch ever, and the tech will only get better.